Category: Sentiment Analysis

  • Retailers Keep a Close Eye on Today’s Changing Market with Sentiment Analysis

    January 10, 2019

    Retailers Keep a Close Eye on Today’s Changing Market with Sentiment Analysis

    Global markets, fierce competition, fast changing consumer preferences, uncertain economic conditions. How can retailers stay afloat and thrive?

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  • Why Sentiment Analysis is a Necessity for the Hotel Industry

    December 03, 2018

    Why Sentiment Analysis is a Necessity for the Hotel Industry

    Millions of hotel reviews, fast spreading news, amplifying social media platforms, and fierce competition are some of the challenges the hotel industry faces in the digital era. These new times and challenges call for advanced technology solutions.

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  • Sentiment Analysis Saves the Day for Airlines

    November 01, 2018

    Sentiment Analysis Saves the Day for Airlines

    In a competitive industry where customers often turn to social media to comment on their experiences, Sentiment Analysis is a must. And for reasons that go beyond customer care and brand protection.

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  • Entity Extraction: The AI Key to Unlock Your Unstructured Big Data

    October 26, 2018

    Entity Extraction: The AI Key to Unlock Your Unstructured Big Data

    Here is a very common scenario for customers coming to us: daunting amounts of unstructured text data from a variety of sources, languages, and formats. How does one go about gleaning intelligence from Big Data?

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  • Sentiment Analysis Brings Restaurant Insights to Your Table

    October 01, 2018

    Sentiment Analysis Brings Restaurant Insights to Your Table

    In a competitive restaurant industry, online restaurant reviews can boost or hamper a restaurant brand. The key is how to gather critical insights from those reviews in a timely, accurate, and cost-effective manner.

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  • Evaluating Marketing Campaign Performance with Sentiment Analysis

    September 01, 2018

    Evaluating Marketing Campaign Performance with Sentiment Analysis

    Marketing campaigns are designed to drive some action by the public. But how can we assess their performance and that they were indeed received as intended?

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