Category: Sentiment Analysis

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  April 16, 2025

  Sentiment Analysis Provides Large-Scale, Real-Time Brand Monitoring

  In a global and fast-paced economy, monitoring the many aspects that are part of a company’s brand reputation is more complex than ever before.

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  September 20, 2024

  How Sentiment Analysis Can Help Election Campaigns

  Social media represents a gold mine for political campaigns eager to understand and track public opinion. The challenge is how to obtain insights and do so in real time given the massive data volumes at play.

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  January 12, 2024

  Sentiment Analysis Tracks Public Reaction to Geopolitical Events

  Many organizations, public and private, need accurate and timely assessments of public opinion to geopolitical events.

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  June 01, 2023

  Sentiment Analysis Helps Find the Insights in Product Reviews

  In a fast moving world, companies need to be able to perform real-time market research, market monitoring, and competitive analysis from social media.

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  November 01, 2022

  Sentiment Analysis Helps Companies Listen to the Voice of the Employee

  In a tight labor market, listening to the Voice of the Employee is paramount for retention and ultimately company success.

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  July 29, 2022

  Reduce Customer Churn with Sentiment Analysis

  Whether in an economic downturn or competitive market, keeping your existing customers happy may be critical to your business survival and success.

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