Category: Social Media Analysis

  • Manufacturers Turn to Sentiment Analysis to Leverage Social Media

    May 01, 2019

    Manufacturers Turn to Sentiment Analysis to Leverage Social Media

    A global economy, emerging markets, fierce competition, uncertain economic conditions, rapidly changing consumer preferences, and a double-edged sword: social media.

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  • Sentiment Analysis Captures Insights for the Entertainment Industry

    March 22, 2019

    Sentiment Analysis Captures Insights for the Entertainment Industry

    Real-time tracking, analysis, and insights into one’s target market. Is that possible?

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  • How Sentiment Analysis Can Help You Hear the Voice of the Customer

    February 21, 2019

    How Sentiment Analysis Can Help You Hear the Voice of the Customer

    Understanding what customers are saying is very difficult in a crowded and noisy information space like that of social media. There’s just too much stuff.

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  • Retailers Keep a Close Eye on Today’s Changing Market with Sentiment Analysis

    January 10, 2019

    Retailers Keep a Close Eye on Today’s Changing Market with Sentiment Analysis

    Global markets, fierce competition, fast changing consumer preferences, uncertain economic conditions. How can retailers stay afloat and thrive?

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  • Why Sentiment Analysis is a Necessity for the Hotel Industry

    December 03, 2018

    Why Sentiment Analysis is a Necessity for the Hotel Industry

    Millions of hotel reviews, fast spreading news, amplifying social media platforms, and fierce competition are some of the challenges the hotel industry faces in the digital era. These new times and challenges call for advanced technology solutions.

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  • Entity Extraction: A Must-Have for Due Diligence in a Global Economy

    November 26, 2018

    Entity Extraction: A Must-Have for Due Diligence in a Global Economy

    Performing due diligence in today’s fast-moving global economy requires screening prospective customers, partners, and new employees coming from disparate and often geographically distant backgrounds. Is that even possible?

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